Micromax brings sub Rs 10,000 Windows phones

Both the smartphones - Canvas Win W092 and Canvas Win W121 - will be available in retail store early next month

BS Reporter New Delhi
Last Updated : Jun 16 2014 | 6:16 PM IST
Micromax has stepped out of Android operating system. A little more than two months after Microsoft announced Micromax as one of its partners for Windows Phone, the largest home-grown handset maker on Monday announced launch of two devices priced at Rs 6,500 and Rs 9,500 that would run on Windows 8.1 and use the Qualcomm Snapdragon 200 1.2 GHz quad core processor with 1 GB ram.

Both the smartphones - Canvas Win W092 and Canvas Win W121 - will be available in retail store early next month. Both the handsets are dual SIM devices which is not very common in the Windows devices.

" With our vision to democratize technology and belief in providing consumers with choice of platforms, we are pleased to introduce a new range of Windows-based phones. Iam pleased that Micromax is the only Indian mobile phone brand to be present across the two most popular operating platforms in the world, " Sanjay Kapoor, Chairman, Micromax said.

Bhaskar Pramanik, Chairman, Microsoft India, added, "The Micromax Canvas Win will be available both in India and other emerging markets. Our deep engagement with local OEMs is one of the engines ofgrowth for Windows Phone and we are proud of our partnership with Micromax.

With Micromax Canvas Win, Windows Phone is now available to a whole new group of consumers in India, who are looking for innovation and value.

"Micromax has a 12% sharein Indian handset market, according to IDC.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jun 16 2014 | 5:40 PM IST

Next Story