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Gurugram-based IndiGo on Wednesday announced its plans to enter into an agreement with Accor for a loyalty programme. Both IndiGo and global hospitality major Accor offer their loyalty programmes- IndiGo Bluechip and ALL-Accor Live Limitless,-- to their customers, providing multiple benefits. The two partners have now agreed to develop a strategic collaboration through their loyalty programs, IndiGo said. IndiGo had last year, on the occasion of its 18th anniversary, rolled out the BluChip loyalty programme to its customers. "Now IndiGo moves to the next phase to strengthen its loyalty programme by exploring and developing strategic partnerships," said Pieter Elbers, CEO at IndiGo. The collaboration would allow to partner on a wide range of initiatives, such as rewards points sharing, co-branded loyalty and seamless two-way conversion, it said adding this, in turn, would enable members to earn and redeem points across flights, stays and experiences. Accor Chairman and Chief Execu
Budget carrier IndiGo on Monday said it has renewed its partnership with French hospitality group Accor. Through this partnership, IndiGo's 6E Rewards members can now avail a 15 per cent discount, when they book directly with Accor and earn up to 6 per cent 6E Rewards as feature partner on any spends across Accor properties in India, Sri Lanka and participating hotels in Maldives, IndiGo said in the release. These offers are also valid at the newly-launched Accor properties in Udaipur, Chandigarh and the most recently launched property at Vikhroli, in Mumbai, it added. "We are pleased to extend our partnership with Accor to offer enhanced benefits, as we strive to offer the best service to our customers every single day," said William Boulter, Chief Commercial Office, IndiGo. Through this partnership, Accor and 6E Rewards will be putting forward exclusive offers to members in addition to the other benefits across hotel stays, dining and events, as per the release. Besides, 6E Rewa