Cnbc India Eyes Increased Viewership

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Business news channel CNBC India expects viewership to rise 50 per cent in the next one year to 18 million, from the present 12 million.
As a part of its strategy to widen the reach of the channel and increase viewership, CNBC India is planing to introduce new programmes.
First Published: Feb 06 2003 | 12:00 AM IST