Equistone-backed GALA Kerzen acquires majority stake in Ramesh Flowers

This strategic partnership will expand both GALA Kerzen and Ramesh Flowers' range of high-end scented and decorative products and enable the groups to move into new markets

Potpourri, candle
Photo: Shutterstock
T E Narasimhan Chennai
Last Updated : Apr 12 2018 | 10:02 AM IST
Germany-based GALA Kerzen, a leading manufacturer of candles, has acquired a majority stake in Ramesh Flowers, an Indian manufacturer and exporter of potpourri, air fresheners, incense sticks, candles and decorative products. Both the companies refused to disclose the financial terms of the deal.

This strategic partnership will expand both GALA Kerzen and Ramesh Flowers’ range of high-end scented and decorative products and enable the groups to move into new markets, said the companies.

The deal represents a strategic expansion for Equistone and its portfolio company GALA Kerzen.

Founded in 1982 at Tuticorin, southern tip of Tamil Nadu by Mahendra Raj Singhwi, who continues to run the company today, Ramesh Flowers has around 3,000 workers at its production sites in India and Temecula (California, USA).

The company supplies international retail chains in its target markets of Europe and the US. The US market alone accounts for more than 43 per cent of Ramesh Flowers’ exports. The acquisition will open up new opportunities for GALA Group in both adjacent segments and in new target markets.

Mahendra Raj Singhwi, managing director of Ramesh Flowers, said that this partnership would be synergistic to both parties because of complimentary client portfolio and diverse product offerings. He added this would help the company further grow its recently launched local brand, Maeva, which sells Scented Candles and various home décor and gift articles through various online channels.

Ramesh Flowers is a leading manufacturer and exporter of home décor and home fragrance products, supplying to international retail chains in Europe and the US. 

One subscription. Two world-class reads.

Already subscribed? Log in

Subscribe to read the full story →
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

Next Story