Online classes driving PCs demand, sales up 40-50% in last 2 months: Lenovo

Company unveils three gaming laptop segments with their per unit price starting from Rs 79,990, Rs 1.34 lakh and Rs 1.99 lakh

Lenovo
A top company official said contribution of gaming PCs to its consumer segment may almost double this year
Press Trust of India
2 min read Last Updated : Aug 18 2020 | 8:21 PM IST
PC maker Lenovo on Tuesday said the demand for personal computers grew 40-50 per cent in the last two months as compared to the year-ago period.

The contribution of gaming PCs to its consumer segment may almost double this year, a top company official said.

Lenovo CEO and MD Rahul Agarwal told PTI that online classes are driving sales of laptops in the consumer segment where students want devices with high computing power that they can use for studies as well as playing games.

"Consumer market is now growing at a much faster pace than pre-Covid-19 times. If we look at June and July sales, the market would have been 40-50 per cent higher than last year June and July. We clearly see the market growing in high double-digit in gaming. That will continue. With these laptops the value market will grow much higher than the volume market," Agarwal said while announcing three new gaming series laptops.

The company unveiled three gaming laptop segments with their per unit price starting from Rs 79,990, Rs 1.34 lakh and Rs 1.99 lakh.

"Home PCs are largely driven by learning at home. Legion 7i is for high-end gamers but Legion 5Pi and Legion 5i will appeal to students who want to buy a laptop for their education but want to play games as well," Agarwal said.

The company has used the 10th generation of Intel i9 processor in the Legion 7i series and therefore priced it close to Rs 2 lakh per unit.

All three laptop models will be available in the country by the end of this month.

Agarwal said gaming will also grow at a higher rate because people are looking at high computing power for accelerating their work which will drive sales for Legion PCs.

"We expect double-digit growth in gaming PCs. We are creating a value market. This could be 15-20 per cent of our consumer segment revenue. It was around 10-12 per cent earlier," Agarwal said.

One subscription. Two world-class reads.

Already subscribed? Log in

Subscribe to read the full story →
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

Topics :LenovoCoronaviruspersonal computer

Next Story