The Mumbaikars have found a unique way to celebrate the festival of Holi and also to vent out their ire against PNB scam accused, businessman Nirav Modi.
The residents of BDD Chawl in Mumbai's Worli area have created a 58-feet high effigy of Nirav Modi, symbolising the evil character of Holika, to burn it as a part of the festival's tradition.
On the day before the main festival of Holi, people burn woods to fend off the evil and welcome goodness by playing with colours the next day.
The residents have said that the effigy was not created by any an ace artist, but was made by the residents themselves.
"Since the past eight years, residents of this Chawl have been replicating contemporary social issues during their Holi celebrations," said a resident here.
The residents have also considered the environmental factor in mind and have made the giant structure by using less wood and more of dry grass.
Organisers also claimed that it is the highest Holi replica in India this year.
The residents are also planning to contact Limca Book of records to get this registered.
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
