Japanese auto major Nissan that successfully launched the premium New Micra range in India in July has now rolled out a more affordable diesel variant of the car called the Micra XE at Rs 5.57 lakh (ex-showroom, Delhi). The launch of the Micra XE diesel now takes the total number of variants to 12 in India, which means more options for buyers. The company has also updated the same on its official website and the features the new XE diesel carries. Like other variants, Micra XE too has been made available in a range of six colours: Olive Green (new), Turquoise Blue (new), Blade Silver, Storm White, Onyx Black and Brick Red.
Speaking on the occasion, Mr. Kenichiro Yomura, President of Nissan India Operations & MD & CEO, Nissan Motor India said, “The launch of new Micra range in July received an overwhelming response from our customers. I am confident that the New Micra diesel variant is a good value proposition and a desirable option for the Indian customers. We are keen to replicate the success of the existing variants with the diesel-powered XE variant of the New Micra.”
Mr. Nitish Tipnis, Director – Sales & Marketing, Hover Automotive India (Nissan’s National Sales Company) said, “The launch of the new variant in the Micra family further signifies Nissan’s commitment towards the Indian market. The diesel powered Micra with its best in class fuel efficiency and unique features has the potential to carve a niche for itself in the crowded and competitive compact hatchback segment in India. The New look Micra, particularly with the bold and agile front grille coupled with state of art features has been viewed by customers as a head turner. Adding the XE variant in diesel will further augment the volumes for this model due to its aggressive entry level price point. This is not just another variant but is the right product at the right time that will offer the discerning Indian customers a good means of urban mobility with a complete package of performance, features, safety and comfort.”
“To ensure good sales and after sales service across the nation, we are increasing our dealer networks at a rapid pace. We have also partnered with major banking institutions to provide easy financing and loans disbursement schemes through our dealerships for our retail customers,” added Mr. Tipnis.
Features in the Micra Diesel XE are:
Chrome Plated Radiator Grille
Tilt Steering
Drive computer
Driver Airbag
Other Standard Safety Features – Immobilizer, Driver Seat Belt Warning Indicator, Door Ajar Warning Indicator, Low Fuel Level Warning Indicator, Headlight on Warning Indicator, Key Remove Warning Indicator etc.
Source : CarDekho - Nissan Micra - New Entry level Nissan Micra XE Diesel variant launched at Rs 5.57 lakh
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