Singer K.C. Loy in collaboration with digital video entertainment company Culture Machine, released a music video of an adaptation of popular folk song "Dhangarachi Mendhara" on Maharashtra Day Friday.
Maharashtra Day is celebrated on May 1 to commemorate the formation of the state of Maharashtra and is usually associated with parades, political speeches and ceremonies.
The music for the video has been given by Ram Kadam and the song has been mixed by Smitesh Joshi.
"Breaking boundaries of language with music is what makes our partnership with great talents like K.C. Loy such a success. As a digital video entertainment company, Culture Machine intends to bring talents across regions and genres together," Sameer Pitalwalla, CEO and co-founder, Culture Machine said in a statement.
Loy has been honoured with the Maharashtra State Awards of 2006 for outstanding music composition in the Marathi film "Pak Pak Pakaaak".
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
