iMusti.com partners with Shemaroo Entertainment

iMusti.com will offer Shemaroo’s catalogue for customers in USA & Canada

iMusti.com a leading provider of digital Indian audio and video content, today announced a significant partnership with Shemaroo Entertainment Ltd. The affiliation will enable the consumers to buy Shemaroo’s highly acclaimed collection of Hindi Movie titles from iMusti.

The agreement between Shemaroo Entertainment Ltd. & iMusti.com has been signed with a commitment of significant investments to be made by both the parties to offer original DVDs to curb piracy. As part of this agreement, iMusti.com will work together with Shemaroo to distribute more than 500 classic as well as contemporary titles of on DVDs & VCDs in USA a& Canada.

The ardent fans of Hindi Cinema around the world will be able to purchase and access a multitude of the evergreen collection by simply logging onto iMusti.com. The titles include famous movies such as Aag, Barsaat, Aah, Mugal-E-Azam, Awara, Bobby, Guide, Jewel Thief etc. and comprise the popular compilation from the series of Raj Kapoor, Dev Anand, Nargis, Rajesh Khanna, Ashok Kumar, Amitabh Bachchan, Rekha, Jeetendra, Dilip Kumar, Hema Malini, Sunil Datt,Dharmendra, Sanjeev Kumar, Shashi Kapoor, Aamir Khan and many more. iMusti will also sell Shemaroo’s regional collection including Marathi, Gujarati, Punjabi and Bengali albums. To encourage the users to buy original products, the items have been reasonably priced.

Commenting on the significant agreement, Samir D. Khandwala, Founder & CEO iMusti, Inc. said, “We are very thrilled about this latest step in our long-standing partnership with a leading label like Shemaroo. The tie-up is in line with our strategy to broaden the horizons into incomparable genres of golden Hindi Cinema thereby providing our patrons with extensive options to choose from.”

“iMusti.com strongly believes that there is still a very loyal customer base that appreciates a product which is legal and of high-quality. Through the alliance, we endeavour to bring the same quality and offer services in all possible physical formats. We all intend to spread this message to all our consumers that they should discourage piracy and only use licensed content as much as possible.”

We will continue to partner with similar prestigious group like Shemaroo who equally believe in providing licensed & high-quality content with the aim of encouraging consumers to say no to piracy,” added Mr. Khandwala.

Hiren Gada, Director, Shemaroo Entertainment shares his thoughts on the tie up -“Being a part of entertainment industry for around 50 years now we have a deep understanding of consumer behavior. So as a part of our strategy, we have been making constant efforts to be present on every platform wherever our consumers are present. Through this tie up we will offer original high quality content on an affordable price point.”