Celkon launches Windows smartphone at Rs 4,979

Image
Press Trust of India Hyderabad
Last Updated : Dec 01 2014 | 8:17 PM IST
Celkon Mobiles, a city-based mobile handset manufacturer and wireless solutions provider, today launched Celkon Win 400, one of the country's cheapest Windows smartphone, with a price tag of Rs 4,979.
Murali Retineni, executive director of Celkon Mobiles, said 'Win 400', the first Windows phone from Celkon's stable, runs on Windows Phone 8.1 operating system (OS).
"Our plan is to bring more smartphones on the Windows platform. The next in line will be a 5-inch Windows phone, which is currently in the testing stage," Retineni announced in a press conference.
Celkon currently enjoys a 4 per cent share in the Indian smartphones market and is aiming at taking this to between 7 per cent and 8 per cent by March 2015, he added.
Rajiv Ahlawat, director (mobility), Microsoft India said 'Win 400' would be their most affordable offering. "We would like to develop a larger portfolio of Windows phones in association with Celkon," he said.
Ahlawat said Microsoft is aiming to develop with its partners an ecosystem in India which would place it in a much bigger position in the next six to 12 months.
The new handset features a 4-inch high-definition display, powered by 1.2-gigahertz Qualcomm Snapdragon 200 chip set and backed by a 1,500-mAh lithium ion battery. It sports a 5-mega pixel rear camera with LED flash and a 1.3-mega pixel front-facing camera.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Dec 01 2014 | 8:17 PM IST

Next Story