Realty major DLF on Sunday said it has sold 376 ready-to-move-in luxury flats worth Rs 700 crore on the first day of the launch of its new housing project in Gurugram, even as the overall property market is facing a demand slowdown.
The company has launched the second phase of its luxury residential project Ultima.
"DLF took bookings worth more than Rs 700 crores on the first day itself. 376 units were allotted which accounts to more than 75 per cent of the total 504 units," the company said in a statement.
More than 1,000 channel partners participated in the launch.
DLF's Executive Director Aakash Ohri said, "We at DLF believe in surpassing the standards set by us in each endeavour. This immense response is a testimony of the brand value of DLF."
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