Govt launches portal on intellectual property

The government today launched a portal which will act as a single window interface for information on intellectual property and provide guidance on leveraging it for competitive advantage.
The portal seeks to increase awareness and build sensitivity towards IP, among stakeholders in the SME sector, academia and researchers, Department of Industrial Policy and Promotion (DIPP) Secretary Ramesh Abhishek said.
The Indian IP Panorama is a customised version of IP Panorama Multimedia toolkit, developed by World Intellectual Property Organisation, Korean Intellectual Property Office and Korea Invention Promotion Association.
The toolkit has been adapted to cater to SMEs and start-ups, especially in the ICTE sector of India, based on an agreement signed between WIPO and DeitY.

The Indian IP Panorama is thus a customised version of WIPO's original product and is in accordance with Indian IP laws, standards, challenges and needs of the Indian ICTE sector, he said.
The five modules of the Indian IP Panorama include importance of IP for SMEs, Trademark, Industrial design and Invention and Patent.

A survey of the Madrid Protocol usage by the Indian
industry and a report on 'Marketing Campaign in India for International Registration of Trade Marks', was also released.
The survey was conducted by IIM Bangalore, in cooperation with DIPP, as part of a study funded by WIPO.

The study will help the Indian industry to take advantage of the Madrid system.
India is a member of WIPO and party to several treaties administered by WIPO. Recognising that the strategic use of intellectual property could contribute significantly to the national development objectives of India, DIPP entered into an MoU with WIPO on 13th November 2009.
The Indian IP office has been recognised as an International Searching Authority and International Preliminary Examining Authority under the Patent Cooperation Treaty (as in force from October 15, 2013).
India acceded to Madrid Protocol for the International Registration of Marks at WIPO on July 8, 2013.

The Madrid System for the International Registration of Marks (Madrid system) offers trademark owners a cost effective, user friendly and streamlined means of protecting and managing their trademark portfolio internationally.