'Hamara Bajaj' to remain with Bajaj, rules HC

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Press Trust of India Mumbai
Last Updated : Sep 25 2013 | 12:10 AM IST
In a blow to actor John Abraham, the Bombay High Court has restrained his production house from using 'Hamara Bajaj', a popular tagline associated with an auto firm, as the title of his next movie.
Bajaj Auto Ltd had approached the court against JA Entertainment Pvt Ltd after it learnt Abraham's production house proposed to make a movie by the name 'Hamara Bajaj'.
While ruling in favour of the Pune-based two-wheeler giant on September 21, Justice S J Kathawala granted a permanent injunction, restraining JA Entertainment from using 'Hamara Bajaj' as title or anywhere in the movie.
The auto company used 'Hamara Bajaj' in advertisements featuring its popular scooter brand 'Chetak'. Production of the Chetak stopped in 2009, but the tagline has consistently featured in Bajaj's corporate campaigns and is identified closely with it.
Abraham's production firm had earlier clarified that 'Hamara Bajaj' was only a working title of the film - starring Ayushmann Khurana and Yami Gautam - to be directed by Shoojit Sircar.
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First Published: Sep 25 2013 | 12:10 AM IST

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