"I think it helps us to be a little bit behind, and we are. It lights a fire under us and it reminds us what we need to do to get this done," Kellyanne Conway, the new Trump Campaign manager, was quoted as saying by the CNN.
She was responding to latest poll results in which Trump is trailing behind his Democratic rival Hillary Clinton.
She is the first woman to be a Republican presidential campaign manager.
"Trump is finding joy in the campaign trail, which is very important. You want a candidate who is having fun because the people, the thousands and thousands, overflow crowds show up at his rallies or his speeches, they're there to connect," she said.
"They're there because I think typical politicians like Hillary Clinton erect campaigns, but Donald Trump has built a movement, and people feel included in that movement. People have travelled with him recently for the first time, including elected officials, are really struck by the energy, by the crowds, by the enthusiasm," she added.
And that's what so many Americans are starving for.
"We are going to make sure Donald Trump is comfortable about being in his own skin, that he doesn't lose that authenticity that you simply can't buy and a pollster can't give you. Voters know if you're comfortable in your own skin. And let him be him in this sense," she said.
"He wants to deliver the speech, if he wants to go to a rally, if he wants to connect with the crowd in a way that's very spontaneous, that's wonderful. And that's how he got here. That's how he became the nominee in large part," she added.
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