(Reuters) - Kraft Heinz Co is considering a sale of children's energy drink brand Complan in India, which could fetch about $1 billion, Bloomberg reported on Monday, citing people familiar with the matter.
Kraft Heinz is working with an adviser to gauge interest in the brand from potential buyers, including Indian companies and private equity firms, the report said, adding talks are at an early stage and the company may decide to keep the brand.
Kraft Heinz declined to comment on the report.
Reuters had reported in March that at least three companies including Kraft Heinz are expected to bid for GlaxoSmithKline's Horlicks health nutrition business, which competes with Complan in India.
Horlicks and Complan are two popular malt-based drink brands in India.
(Reporting by Uday Sampath in Bengaluru)
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
