Of course programming executives will be around to ensure that a certain amount of order prevails. That's not all. Special Nickelodeon merchandise will be given away to 100 other kids. Currently available in 4.5 million households in India, Nickelodeon entered India in 1999 in a tie-up with Zee Networks. There are no immediate plans to change the strategic alliance.

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First Published: May 12 2000 | 12:00 AM IST

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