Sundaram Business Services (SBS), the business process outsourcing arm of Sundaram Finance, has formed a joint venture with Dubai-based ETA group to get a foothold in the BPO space in the Dubai Outsourcing Zone. | |
| The 40:60 joint venture "� Gulf Outsourcing Services "� will target the BPO markets in the UAE, Bahrain, Oman, Qatar, Kuwait and Saudi Arabia. The JV, set up with an investment of Rs 2 crore, will focus on the financial sector. |
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| Addressing a press conference, Arif Rehman, director (finance), ETA group, said, "While the Gulf region is now positioning itself as a major outsourcing destination, we believe that companies in the region can themselves benefit greatly from outsourcing." |
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| He pointed out that the Gulf companies face serious constraints in hiring the right talent to sustain their rapid growth and maintain quality service. |
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| P S Raghavan, head of SBS, said the new entity will eventually be looking at setting up a business centre in the Dubai Outsourcing Zone. The joint venture is expected to employ about 200 people and make profits in two years. |
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| T T Srinivasaraghavan, managing director, Sundaram Finance, said, "With SBS and Sundaram Infotech well poised for aggressive overseas growth and with a proven delivery capability and track record, we are now actively looking at supplementing these foundations with selective inorganic moves." |
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