Business Standard

Gifting in focus, luxury brands woo buyers with new product launches

Online retail also gaining traction; watches, accessories and apparel most sought after

The Jimmy Choo Callie Shoulder & The Jimmy Choo Love 85 classic pointed pump
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(Left) A luxury handbag introduced by Jimmy Choo, in satin decorated with crystal fringe that retails at Rs 520,000, (Right) A limited-edition pair of Jimmy Choo shoes

Akshara Srivastava New Delhi
Luxury brands are wooing customers with new products to ensure no dearth of options for indulgence this festival season. As Diwali draws closer, retailers across India are aiming to grow sales for consumer products. The country’s luxury market, too, is experiencing increased activity as crowds throng malls.

Global brands are increasingly seeing India as a luxury destination. This year, too, many, including the likes of Cartier and Jimmy Choo, have launched India-specific collections for the festival season.

Jimmy Choo, the British luxury fashion house, has unveiled a limited-edition capsule collection for Diwali — a blingy, glittery set comprising eight styles,

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