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Grasim had accused Asian Paints of engaging in exclusionary practices aimed at stifling its entry and growth in the Indian decorative paint segment. (Photo: Shutterstock)
3 min read Last Updated : Jul 13 2025 | 10:34 PM IST
In a move seen to be unusual, the Competition Commission of India (CCI) has revised its order of investigation into Asian Paints’ alleged abuse of dominant position in the market.
The order had been in response to a complaint filed by Grasim Industries, which belongs to the Aditya Birla group.
A comparison of the original and the revised orders shows that the CCI had removed the reference to a similar complaint filed by JSW Paints against Asian Paints. In its revised order, the CCI said that it found Asian Paints to be prima facie in a position of dominance in