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Is India sub-leveraging the advantages of GI tagging?

While the craze for registration of GIs has gained momentum over the past few years, there really has been no strategy for using the tag to commercial advantage

patent, intellectual property
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Representative image

Sandeep Goyal
Earlier this month, the Goan caju (cashew kernel) successfully obtained a Geographical Indication (GI) tag. Goa’s applications for GI recognition for Bebinca, Malcorada mango, seven-ridge okra,  Agassaim    brinjal, Harmal chilli and Khola chilli are still pending.

According to the World Intellectual Property Organisation (WIPO), a GI tag is a sign used on products that have a specific geographical origin and possess qualities or a reputation that is due to that origin. But is the award of the GI tag for the Goan caju such a big deal? I am not so sure.

The most famous example of GI-tagging in the world
Disclaimer: These are personal views of the writer. They do not necessarily reflect the opinion of www.business-standard.com or the Business Standard newspaper