Deleting King

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BUSINESS STANDARD
Last Updated : Jul 14 2001 | 12:00 AM IST

Mass market publishing is a sub-division of the entertainment industry, with stark horror pushing lurid sex into second place as the main ingredient for success.

The whole idea that, instead of catering to public taste at the lowest levels publishers should seek to improve taste, has been tossed aside as antiquated and absurd.

Success is what matters and success means money. This is the thinking that has gone behind the publication of Stephen King

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First Published: Jul 14 2001 | 12:00 AM IST

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