Bajaj Auto launches new bikes in UP

Unveils three new offerings Pulsar AS 200, Pulsar AS 150 and Pulsar RS 200

Homegrown two-wheeler major Bajaj Auto on Wednesday launched its new range of Pulsar sports bikes in the Uttar Pradesh market.

The company unveiled three new offerings — Pulsar AS 200, Pulsar AS 150 and Pulsar RS 200. Bajaj Auto Vice -President (marketing) Sumeet Narang said the Pulsar brand had been the category leader in terms of performance, technology, styling and features.

The range sells about 55,000 units a month in the domestic market with a leadership market share of 43 percent, making it India’s top sports bike for 14 years in a row, he said. The company is targetting to increase its market share to 50 per cent with the new offerings.