E-Zone, one of the divisions of Pantaloon Retail India Limited, is eyeing sales of Rs two crore from its city store during the four-day Durga Puja festive period from October 14-17.
“We have set a sales target of Rs two crore during the Durga Puja festive period. Our sales will be driven primarily by LCD TVs, refrigerators and cameras. We hope to sell 400 units of LCD TVs and150 units of refrigerators during this four-day festive period”, said Subra Samantray, store manager(E-Zone), Bhubaneswar.
There is a huge demand for electronics goods among the middle and high-income groups in the city during the festive period and we are committed t meet this demand through our festive campaign which will last till October 17.
E-Zone is offering an LG LCD television free for every purchase of Rs one lakh and beyond.
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