HP regains No 1 slot in Indian PC market in Q4

Lenovo slips to number-two position with a market share of 13.2% followed by Acer at 12.1%

Bibhu Ranjan Mishra Bangalore
Last Updated : Mar 06 2013 | 12:39 AM IST
After trailing Chinese PC maker Lenovo for the past three quarters, Hewlett-Packard has regained its number one position in the Indian PC market in the fourth quarter of calendar 2012.

According to the latest data released by market intelligence and research firm, IDC, Hewlett-Packard (HP) repositioned itself as the number one PC brand in India in October-December period of CY2012 with a market share 16.5%. Lenovo slipped to number-two position during that period with a market share of 13.2% followed by Acer at 12.1%.

In the Q2 of CY12, Lenovo enjoyed 16.9% share in Indian PC market as a percentage of total shipments.
 
“HP’s growth in Q4 of CY 2012 was driven by strong sales/marketing campaigns and good mind-share among consumers. This momentum was driven by the fact that portable computers continue to gain in dominance among the PC market segments despite weaker overall PC marketplace,” said Venu Reddy, Research Director, IDC in a statement.  

However, for the full year (2012), Lenovo positioned itself as the number one PC brand in India with a market share of 15.9%. This was primarily driven by its execution of the Tamil Nadu government free laptop programme for students.

HP and Acer enjoyed 15.2% and 13.2% shares respectively in 2012, according to IDC Asia Pacific Quarterly PC Tracker for CY2012.

HP’s Printing and Personal Systems (PPS) Group offers desktop and notebook personal computers, workstations, handheld computers, inkjet and laser printing systems among others. In December last year, HP launched its first ultrathin hybrid PC, HP ENVY X2.

“HP’s position as No. 1 yet again is a testament to the trust that our customers place in HP’s innovation, rich product portfolio and support infrastructure. We are also confident that 2013 will be a successful year for us and we will live up to our customers’ expectations to come up with most innovative products,” said Vinay Awasthi, Senior Director - Product Category, PPS, Hewlett-Packard India.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Mar 06 2013 | 12:24 AM IST

Next Story