Kalmane Coffee, Chikmagalur-based 125-year old coffee plantation company, after concentrating on exports is now looking at creating a domestic estate coffee brand. | |
| Addressing reporters here on Thursday, Avinash Prabhu, managing partner, Kalmane Coffee, said the company has come out with five blends for domestic sales as an estate coffee brand. |
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| "For this we plan to create a brand through coffee bars in all Kalmane outlets and then position coffee beans for retail trade," he added. |
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| The Kalmane group is a fourth generation coffee grower owning about 1,000 acres of coffee estate located in Chickmagalur district. |
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| Kalmane Coffee so far has opened four retail stores -cum-coffee bars in Bangalore -- at the Forum Mall, Fab Mall in Basavangudi and at R T Nagar. |
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| The fourth store in Jayanagar was opened on Wednesday and the group has plans to take it to 10 bars in two years. |
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| "We want to grow this business through the concept of buyer becoming a part of the coffee selection process starting from the bean," said Avinash Prabhu. |
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| For the domestic and retail retail trade, the company has developed five blends "" Bluegrass "" a blend of chicory and high grown coffee; Mysore Nuggets "" aroma filled sweetish flavour; Cantata "" a bitter sweet blend; Harmony "" pure arabica coffee with aroma and Crescendo "" a blend of arabica and robusta. |
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| In the export market, the company has presence with estate coffee blends like Columbian, Costa Rican, Guatemalan, Ethiopian and Jamaican, said Dhiraj Prabhu, partner, Kalmane Coffee. |
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| Through Kalmane Trading, the company exports about 400- 500 tonnes of coffee annually with domestic sale touching less than one tonne. |
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