Nielsen launches consumer rankings for Ahmedabad

Nokia emerged most preferred handset brand, Vodafone the leading service provider, Switzerland most preferred leisure travel destination

Sohini Das Ahmedabad
Last Updated : Feb 22 2013 | 1:54 PM IST
Amdavadis love travelling to Switzerland the most for leisure travel, while Nokia is their most preferred brand of mobile handsets; Vodafone, the preferred telecom service provider, according to findings of the Nielsen India Consumer Rankings.
 
Singapore is the most visited as well as planned destination for business travelers, while United Arab Emirates is the most sought after followed by Switzerland as planned destination by leisure travelers in Ahmedabad.
 
Nielsen India Consumer Rankings  are based on popularity and consumer experience for six lifestyle categories including Smartphone Apps, E-Tailing sites, Mobile Handsets, Mobile Operators, Books and International Travel preferences of urban Indian consumers. These findings will be released at an All India level for all six categories and select city rankings for four categories (E-tailing, International Travel, Mobile Handsets and Mobile Operators) across Delhi, Mumbai, Chennai, Kolkata, Bangalore, Hyderabad, Ahmedabad and Pune.
 
"While we have always provided uncommon consumer insights for our clients, with this initiative we are taking insights from cities across the country, and giving  back to consumers," said Piyush Mathur, president , Nielsen India Region. New York Stock Exchange listed Nielsen Holdings is a global information and measurement company with presence in over 100 countries.
 
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First Published: Feb 22 2013 | 1:39 PM IST

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