Why you should tap into the Indonesian start-up ecosystem

While start-ups are surging in India, China, Singapore and Japan, the Indonesian start-up market is still in its nascent stage, reports Tech in Asia

Indonesia is one among the most active countries on social media. It has Facebook’s fourth largest number of users and fifth largest number of users of Twitter.

The internet users are projected to grow from 55 million (2014) to 125 million (2015). 74% mobile users use social media apps and on an average a person spends 2 hours 54 minutes on social media each day. Apple, Facebook, Twitter and Uber have started their offices here.
 

In Indonesia, social media governs politics, business, entertainment and multinational relations. For start-ups looking to venture into social media, immense opportunities are available.
 

While restaurant based, ecommerce and online ticket booking apps are popular in India, China, Singapore and other parts of South Asia, their presence is very low in Indonesia. People across all countries face similar pain points. So pick up a problem, develop the required solution and voila, your million dollar idea is ready.
 

There is no lack of talent in Indonesia, but the awareness of entrepreneurship is missing. With the heavy concentration of internet and smartphone users, mobile related start-ups have immense scope of acceptance.
 

This is the best time to enter the Indonesian market with your products, as the tech loving people are open to adopting new products and ideas but the pace at which new ideas are being materialised is slow.
 

Since there is no cutthroat competition among start-ups to hire the best talent, you have all chances to have the best Indonesian talent work for you. A turnoff, you might have to get people with the right attitude and train them in the way you want.

This is an excerpt from Tech in Asia. You can read the full article here.