BJP manifesto: Tourism awaits new lease of life

The BJP in its policy document stated that tourism plays a key role in socio-economic progress through creation of jobs

Ruchika Chitravanshi New Delhi
Last Updated : May 20 2014 | 12:40 AM IST

Don't want to miss the best from Business Standard?

With tourism high on the agenda of the new government, industry is hoping the sector would get a “fresh lease of life” if the promises made in the Bharatiya Janata Party (BJP) manifesto are kept.

The BJP, in its policy document, had stated tourism plays a key role in socio-economic progress through creation of jobs, enterprise, infrastructure development, and foreign exchange earnings. The party had said it would use tourism to revive Brand India.

“To achieve all of these things, they would need to simplify the tax regime, make the licensing process easy and transparent, and boost the hotel sector by granting infrastructure status to all hotels with an investment above Rs 25 crore,” said S M Shervani, president, Federation of Hotels and Restaurants Association of India.

ROAD MAP FOR TOURISM
  • BJP will use tourism to revive Brand India, create infrastructure, jobs and forex
  • Party plans to create 50 affordable tourist circuits through various projects
  • Puts thrust on promoting tourism in Hilmalayas, deserts, coastal regions, heritage sites
  • Plans to modernise existing and operational airports
  • Promotes specialised courses in tourism to build manpower

The party plans to initiate a project to create 50 tourist circuits that are affordable. These circuits would promote tourism in the Himalayas, deserts, coastal regions, heritage and archaeological sites etc. “There is a lot of untapped potential in domestic tourism from medical to religious circuits which the new government should exploit. To really kick-start the sector, they need to roll out these prorgammes,” said Arjun Sharma, managing director, Le Passage to India.

The BJP has also stated it would modernise existing and operational airports, and build new ones, especially connecting smaller towns and create infrastructure and employment around each tourist circuit. Besides infrastructure, the party has also laid out its plan to promote specialised courses in tourism to build manpower capabilities and also address the safety and security issue, which has been a major dampener for India’s image as a tourist destination. Tourism ministry data states there are only 52,000 trained employees available, as against the need of 583,000 professionals presently.

The government has also cleared the decks for visa-on-arrival for tourism purposes for all but eight countries in the world and the start of the Electronic Travel Authorisation is also waiting implementation. Government officials are soon expected to start working on the technology front in getting software capabilities and building a secure payment gateway to move forward on the scheme.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 20 2014 | 12:40 AM IST

Next Story