Answers to last week's quiz (#065)

 

1. Who was offered the first salaried presidentship of the NYSE? This person declined the offer and went on to grow his Chicago-based firm that became a world renowned one.
   Arthur Andersen in 1938 
    
2. Which Asian company adopted the following strategies to successfully develop its overseas markets: a fast-food business model, a client-server organisational structure and a global brand, local touch approach? These were described in the book written by its CEO.
   Acer Group. Founder and CEO Stan Shih described this in his book Me-Too is Not My Style 
    
3. Who has introduced a feature called “Shake to Shuffle” in its product?
   Apple iPod 
    
4. Which company has a footwear range branded Sundrop?
   Bata 
    
5. Which brand celebrated its 25th anniversary by launching 22 models of its products named after 22 villains featured in various James Bond movies over the years?
   Swatch 
    
6. Ads for which brand of cigarette were the first in India to feature a woman?
   Wills 
    
7. What is common to the brand names Copenhagen, Red Seal and Husky?
   Smokeless tobacco (snuff) products by UST Inc 
    
8. This term originated in England in 1877 and was derived from a Hindi word which means to massage or to knead. Today, it is one of the biggest product categories worldwide.
   Shampoo 
    
9. What was invented by a computer scientist nicknamed Fuzzy in 1994, and was bought over by an investment group called @ventures in 1995? It became one of the first profitable Internet businesses in the world in 1997, post its IPO.
   Lycos, search engine and Web portal, created by Michael Mauldin, a computer scientist with Carnegie Mellon University 
    
10. Identify this corporate logo.
    
    
    
    
    
    Atos Origin, an international IT corporation which operates in 40 countries, with over 50,000 employees

There were four all-correct entries for the strategist quiz # 65. The winners who will receive a copy of Shifting into Higher Gear are: Rahul, Delhi; Ramachandra M Bhat, Bangalore; Appekere Parmeshrakka, Honavar; and Samapada Shann Mari, Bangalore. Rahul also wins Rs 2,000.