Answers to last week's quiz (#123)

 

1. Name the brand whose up to 43 wood parts include mahogany from west Africa, maple from North America and pure wool from Australia, north China and California . 
   Rolls Royce’s Phantom
    
2. In which brand’s product will you find the world’s smallest Bhagavad-Gita engraved or imprinted?
   A gold pendant manufactured by Tanishq 
    
3. Where will you get to use a service called Blue&Me? Also, name its providers.
   The infotainment system in all Fiat group cars based on Microsoft’s auto technology developed jointly with Magneti Marelli, a Fiat group company 
    
4. When one its large stores opened in 1965, on the first day there were more customers than the store could handle. Therefore, the store manager made a judgement call and let the customers choose items from the warehouse attached to the store. Since then it has become a successful operating model for this company. Name the company.
   IKEA 
    
5. Who was awarded a patent for “a method and system for placing a purchase order via a communications network”?
   Amazon’s ‘One-click’ ordering 
    
6. Where in India are coffee mugs being sold as souvenirs with an image of a bullet shot by terrorists in November 2008 in Mumbai?
   Leopold Café, Mumbai
    
7. The Telegraph, Sunday, The Asian Age and ______ . Link the commonality between the three and fill in the blank.
   MJ Akbar was the founding editor for all these journals. The latest magazine founded by him is called Covert. 
    
8. When this article was written by two professors in 1998, no management journal was willing to publish it. Finally, in 2002 strategy+business published it. Its title is today a well-known management and industry jargon. What was the title of the article?
   CK Prahalad and the Bottom of the Pyramid. 
    
9. To which company are the following attributed: Stereo sound, broadcast TV, a secret device that helped defeat the Nazis and the CAT scanner?
   EMI UK 
    
10. Name this US company and its Indian parent company: It owns premium brands called Hi-Val and Checkers
    
    Established in 1994, by ITC Limited, King Maker Marketing is a leading supplier of premium quality, value-priced cigarettes and roll-your-own tobacco for the US market 

There were two all-correct entry for the strategist quiz #123. The winners who will receive a copy of Silos, Politics and Turf Wars are: Neeraj Kumar, New Delhi and S A Dhakshinamurthy, Secunderabad. Neeraj Kumar also wins Rs 2,000.