KV Sridhar aka Pops has stepped down as the chief creative officer at Publicis Groupe-owned operations. He is in the process of launching his independent set-up. Sridhar had joined as the first ever Indian CCO of SapientNitro after 17 years as chief creative officer of Leo Burnett-India and the subcontinent.
Creative streak
Anup Chitnis, executive creative director, South Asia, at Ogilvy & Mather Advertising, has decided to move on and become a full-time ad film director. He is joining Rising Sun Films, the Mumbai-based features and ad film production house that was launched by Shoojit Sircar and Ronnie Lahiri. Prior to Ogilvy, Chitnis has worked at agencies like Rediffusion, Saatchi & Saatchi and Mudra.
Media move
Madison Media has appointed Vinay Hegde as senior vice-president, buying, who will report to Neelkamal Sharma, COO, buying, for the group. Hegde joins the agency from Starcom Mediavest Group where he was the national trading director.
Hegde has over 20 years of experience having worked in Mindshare Fulcrum for over 10 years handling buying for Unilever business. He has also worked in Disney as director, revenue strategy, and HTA and Percept.
Creative streak
Anup Chitnis, executive creative director, South Asia, at Ogilvy & Mather Advertising, has decided to move on and become a full-time ad film director. He is joining Rising Sun Films, the Mumbai-based features and ad film production house that was launched by Shoojit Sircar and Ronnie Lahiri. Prior to Ogilvy, Chitnis has worked at agencies like Rediffusion, Saatchi & Saatchi and Mudra.
Media move
Madison Media has appointed Vinay Hegde as senior vice-president, buying, who will report to Neelkamal Sharma, COO, buying, for the group. Hegde joins the agency from Starcom Mediavest Group where he was the national trading director.
Hegde has over 20 years of experience having worked in Mindshare Fulcrum for over 10 years handling buying for Unilever business. He has also worked in Disney as director, revenue strategy, and HTA and Percept.
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