The new generation of today is always on the go, super connected and consuming all of their content from various screens throughout the day.
With the rise of the on-demand culture, the world seems smaller each day and expectations of one-hour and one-day delivery slots are on the higher side.
What is fueling this particular insight of instant gratification, which is continued symbiotic relationship of technology and consumer demands.
With smartphones attaching a 'wherever' and 'whenever' angle to the whole concept of marketing, it is all the more convenient for apps to create instant solutions for consumers.
So here are some apps that one can refer for various forms of content:
-For the daily consumption of news on the go in 60 words, news apps such as Inshorts curate the most significant news items of the day, across categories like national, world, politics, business, sports, technology and entertainment. Even then if you don't have time to read all of the news at once, Inshorts app automatically recognises your consumption needs and gives personalized news in "my feeds" section.
-Music is something that most of us like to listen at any time especially while traveling to work. There are apps like Wynk Music that are extremely seamless and do not eat up space in your phone. You can stream over three million songs including 12 regional languages other than English and Hindi. The app also lets you download songs to your favorites playlist.
-Another app for entertainment on the go is Netflix that allows users to watch films, TV programmes and offers original series and movies online, in addition to a broad variety of licensed programs. Netflix is also the creator of a lot of original, made for the web content, much of which is now in high-resolution Ultra HD.
-If you are a travel junkie then Google Maps app is your one-stop solution. You can never be lost in the world if you have this app on your mobile phone. The app is helpful in many ways such as navigating routes, real-time traffic updates with ETAs, finding the best places in town and the information you need to get there. This is a must have app for everyday need.
-With mobile apps like PUBG or PlayerUnknown's Battlegrounds becoming the talk of the town, gaming experiences can be customized for a number of different layouts and elements to suit the size of your device or preferences.
Disclaimer: No Business Standard Journalist was involved in creation of this content
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