Aditya Birla Retail to offer mobile wallet 'Paytm' across 500 stores

Indian multinational conglomerate, Aditya Birla Group has tied up with Paytm to offer its customers an easily accessible prepaid wallet to make payments for their food and grocery purchases at across 500 stores.

The tie-up will be active across 'More' stores operational at 137 cities. The tie up will enable shoppers to save time with faster shopping experience, use their reward points easily and enjoy Paytm's cashbacks in addition to More's own offers and promotions.

Vishak Kumar CEO, Aditya Birla Retail Limited said, "We are happy to announce our association with Paytm. Now our customers can shop with ease and convenience through the use of their Paytm Wallets and also earn attractive discounts and cash-backs at our stores across the country.

"We are delighted to partner with 'More' and offer its growing customer base the facility to pay for their groceries easily through Paytm. Aided by this partnership, even making daily household purchases becomes a simple cashless transaction. ABRL and Paytm share the same vision of enhancing consumer convenience," said Senior VP at Paytm, Kiran Vasireddy.