Bajaj Auto plans to sell maximum units of 'V' bikes in 18 months

Bajaj Auto is likely to sell around 50,000 units of 150CC 'V' bikes in the country in the span of 12-18 months in order to extend the brand in various parts of the country.

The two-wheeler maker is set to roll out the sixth brand from its stable.

"We expect to sell 50,000 units of 150CC commuter segment 'V' brand motorcycles in the next 12-18 months using metal from the dismantled INS Vikrant," said Bajaj VP Marketing (motorcycle) Sumeet Narang.

According to a statement by the company, currently the 150CC segment rules the sport segment. Speaking about the sluggish market scenario, he said despite the motorcycle market remaining subdued, the three launches last year were successful to beat the market trend.

Stressing upon the expected growth from rural areas, Narang said, "We have launched a new model of CT-100B in January this year, which costs about Rs. 31,000 ex-showroom Delhi as the scope for rural penetration still remained high. Its nationwide launch is being gradually done. The CT-100 was launched last year at Rs 35,000, when industry price was hovering at Rs 40,000.