Rock veterans 'Status Quo' recently celebrated the sales of one million pints of their Piledriver ale.
The group launched Piledriver ale, named after one of their albums, and now the tipple has shifted its millionth pint in just seven months, the Daily Star reported.
Francis Rossi, Guitarist and singer, said that they haven't seen sales figures like that since the '70s and the success of their ale just kept rolling.
Chris Keating, of Wychwood Brewery, which brews the beer, said that not just the Quo fans liked the ale but the beer fans also appreciated it.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app