Japanese automobile manufacturer Honda's Indian subsidiary Monday launched a limited edition of premium hatchback "Brio" for the festive season, priced at Rs.4.92 lakh (ex-showroom Delhi).
"It is our constant endeavour to provide freshness to our products and create excitement in the market," said Jnaneswar Sen, senior vice president, marketing and sales, Honda Cars India.
"We are confident that this new sporty and youthful look of the car will appeal to our customers."
The company has managed to sell 54,095 units in the last two years since its launch.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app