Lara roped in as brand advocate of Westin Hotels & Resorts

Image
IANS Mumbai
Last Updated : Oct 21 2015 | 6:48 PM IST

Actress Lara Dutta has joined hands with Westin Hotels & Resorts as the newest Asia Pacific Westin Well-Being Brand Advocate.

The former beauty queen will share her holistic lifestyle tips of restoring calm and balance at home or on the road with guests and associates, and how despite her hectic schedules, she is able to maintain a balance of work and life.

"I am delighted to be a part of the Westin Well-Being movement. I have always believed in a holistic approach to wellness; what one eats, what exercise regimen one follows and how one counters stress," Lara said in a statement.

"The key to wellness is balance and positive thinking. I have benefited from this in my profession and personal life. Through this association, I look forward to sharing my own knowledge and experience with others," she added.

The "Singh is Bliing" actress will also create content and share her wellness and fitness choices on social media channels to reach a wider audience of guests and associates around the world.

"We are thrilled to have Lara Dutta on board as Asia Pacific's newest Well-Being Brand Advocate for Westin. What makes Lara's association with the Well-Being movement relevant is her holistic approach to life as well as her enthusiasm for healthy living throughout her career from Miss Universe to a working mother," said Vincent Ong, senior brand director, brand management, Starwood Hotels & Resorts Asia Pacific.

"We see this partnership with Lara as yet another innovative way the Westin Well-Being movement transcends to our guests and associates, inspiring them to lead a healthier life," he added.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Oct 21 2015 | 6:34 PM IST

Next Story