DDB India appoints Anurag Tandon as VP - Account Management

Anurag Tandon has recently joined DDB India as VP – Account Management. Anurag will take over the responsibility of handling DDB India’s two major clients, Volkswagen and Hindustan Unilever’s Lipton (Hot & Ice Tea). He joins DDB India from Rediffusion Y&R, where he worked for over 2 years, as Business Head.

With over 12 years of experience in this field, working with some of the best organizations such as  TBWA, Ogilvy and Leo Burnett, Anurag has worked on brands such as  Fiat, Bajaj Auto, Indian Oil, Colgate Palmolive, Marico, P&G, Nivea, Bajaj Allianz, Samsonite and Platinum Guild among others.

Commenting on this appointment, Rajiv Sabnis, President – DDB India said, “Anurag is an important addition to the senior talent of DDB India. He joins us on the back of strong growth that the agency has witnessed in 2010. Volkswagen and Unilever (Lipton) are among key clients of DDB not just in India but also globally. Anurag would be focussing his efforts and attention to partner the brand-building and communication efforts of these clients going forward. His experience across multinational clients, especially in the auto and FMCG sectors should be of immense value to our clients.

Adding to this, Rajeev Raja, NCD, DDB Mudra says, “I am delighted to welcome Anurag on board the Volkswagen and Lipton accounts. I am sure, with his extensive experience in the auto sector and otherwise, he will provide the necessary charge for Volkswagen and Lipton to reach the next level.”

On joining DDB India, Anurag Tandon said, “It’s always fantastic to be part of any setup that is poised to grow at a rapid pace and to my mind DDB is at that stage. Volkswagen and Lipton are big and exciting brands with a global footprint and just like DDB are in their respective growth phases in India that gives us an opportunity to do some great work and I am really looking forward to this journey with the agency and my clients.”

DDB Mudra
DDB India, Tribal DDB India, RAPP India and DDB Health & Lifestyle - DDB Mudra’s four strategic businessunits provide clients specialized solutions through Influence & Behavioural Change in their respective fields: namely Advertising and Brand Management, Digital and New media, Data driven marketing services and Health & Lifestyle focused communication.

Its roster of clients includes Volkswagen, Philips, Henkel, Johnson & Johnson, Wrigley, HP, Hindustan Unilever, ADAG, ITC, Novartis, Unicef, Standard Chartered and Singapore Tourism Board amongst others.