Keys Hotels launch an interactive user friendly website

Keys Hotels, the brand from the Berggruen Hotels Private Limited. stable, a hotel venture backed by Berggruen Holdings Inc recently launched its new customer-focused, interactive website www.keyshotels.com. This interactive, user friendly website has been especially designed keeping the new age traveler in mind looking for a quick & hassle free hotel booking process.

Sanjay Sethi, CEO & MD, Keys Hotels says, “With Keys Hotels we have always attempted to redefine the hospitality experience for travelers, therefore a quick and hassle free booking process is the first step towards it.”

Berggruen Hotels, launched their brand of midmarket hotels,”Keys Hotels” in India in January 2007.  The venture is backed by Berggruen Holdings Inc., a New York headquartered private equity fund. Thirty-eight hotels are planned in the next five years in India with simultaneous push in other emerging markets around the globe.

The Dukes Retreat, A Keys Resort, Khandala became the first hotel when it came under the Keys Brand in January 2009. Keys Hotel, Thiruvananthapuram is scheduled to open in May 2009 followed by Keys Hotel, Ludhiana in July 2009.

Like the Keys Hotels brand personality, the website also is cutting edge & international. It is designed for the fast paced traveler who relies on the convenience of technology. The website is extremely interactive and comprehensive. It gives out complete details of the features and facilities available in the Keys Hotels.

For those who may prefer a phone call over browsing the website, there is a 24/7 toll free no in operation 1800-209-22-99, to get all queries answered, and for reservations in the first two hotels.

Keys Hotels with their strategic advantages being, their financial backing, their robust business model, and their unique product offering, aim at raising the bar on the relevance and quality of services being offered to the customer creating value for money products for the end user.

About Berggruen Hotels
Berggruen Hotels, a venture backed by Berggruen Holdings Inc, launched a new brand of hotels, resorts and apartments under the “Keys” brand in India in January 2007. The company was formed with the intent of focusing on budget mid-market and upscale hotels, resorts and service apartments across emerging markets around the globe.