Mudra Group bags two awards at the 'Asia's Best Employer Brand' Awards

The Mudra Group’s Learning Leadership & Change (LLC) team has been awarded ‘Best HR strategy in line with Business’ and ‘Excellence in HR through Technology’ at Asia’s Best Employer Brand Awards, held in Singapore. The Mudra Group has bagged awards at this forum for the fourth consecutive year. For the past three years, the award was received from ‘India’s Best Employer Brand’; this year however, the Group has bagged both the awards from ‘Asia’s Best Employer Brand’.

Commenting on this win, Ajit Menon, Executive Director- Organisation Development said, “Winning this award for the fourth consecutive year and going a step ahead and bagging it from ‘Asia’s Best Employer Brands’ where over 50 national and international corporates were competing with each other, speaks a lot for  itself. I would like to thank all the LLC representatives, across the Mudra Group, who have worked hard to help achieve this goal.”

Madhukar Kamath, MD & CEO, Mudra Group said, “The Mudra Group has one of the most robust investments in its talent agenda and the Learning, Leadership & Change team. Our commitment to talent is reflected in the fact that we are one of the few organizations with our HR head on the Group Executive Board. We have also synergized our IT and talent portfolios under the common leadership of Ajit Menon. This is a reflection of our fundamental belief in the linkages between technology, people and productivity. These awards are very encouraging and will spur us forward with greater enthusiasm.”

This year, the award ceremony saw some of the top corporations of the world competing for these awards. Some of them included Aviva, Dell, FedEx, Hewlett-Packard, McDonald’s, Nokia, Starbucks Coffee, The Ritz-Carlton and Yahoo! Some of the Indian companies competing alongside Mudra included COAL India, ICICI Prudential Life Insurance, Mahindra & Mahindra, Reliance BIG Entertainment and Tata Steel.

Held annually, the awards are given out by the HRD Congress, on a national and global level. This year, the awards drew entries from a variety of corporations across 24 countries.

The Mudra Group has won several awards for its people policies, including awards for ‘Continuous Innovation in HR Strategy at work’ at the World HRD Congress in ‘07, ‘Excellence in HR through Technology’ at the World HRD Congress in ’08, ‘HR strategy in line with business’ at the World HRD Congress in ’09.

About Mudra Group
Founded in 1980 as a one-room advertising agency with 15 people, the Mudra Group is today the largest Integrated Marketing Communications Group in India with four agencies – Mudra India, DDB Mudra, Mudra MAX and Ignite Mudra. The Group has 1100 employees in 26 offices and a footprint that covers over 1, 75,000 villages and 4000 towns across 21 states in the country.