The fresh infusion of funds will fuel aahaa's market expansion, help enhance its technology and infrastructure and attract talent, the company said in a statement.
Launched in 2013, aahaa is addressing an opportunity of Rs 14,400 crore, the estimated expenditure of companies on indirect materials.
The company already has over 50 customers across manufacturing, technology and banking verticals, including Wipro, TCS, Ashok Leyland, Michelin, Titan, Karur Vysya Bank and Cholamandalam Finance.
The startup's leadership team includes Rajaraman Sundaresan (CEO) and Shri Harish Kannan (COO).
The startup aims to solve a major pain point for corporates concerning the purchase of thousands of materials from hundreds of vendors in multiple locations.
Aahaa has over 500 vendors and sources 75 per cent of its deliveries locally, it said.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
