Daikin eyeing 20% revenue growth this fiscal

Image
Press Trust of India New Delhi
Last Updated : Apr 14 2014 | 4:02 PM IST
Japanese airconditioner maker Daikin is looking at 20 per cent growth in its turnover this fiscal on account of innovative range of products.
"We are aiming to grow 20 per cent this financial year," Daikin Airconditioning India Managing Director K J Jawa told PTI.
Daikin Airconditioning India had a turnover of Rs 2,200 crore in FY 2013-14.
Daikin's major growth driver would be inverter room ACs and VRV (Variable Refrigerent Volume) segment this year, he said.
The company is also expanding its sales network and focusing on non-metros and tier 2 and 3 cities, he said.
"Our plan is to expand our dealership network to 2,500 this year from the existing 1,800. We are also expanding to 17 branches from the existing 11 and going to places like Raipur, Bhubaneshwar and Guwahati," Jawa said.
Daikin, which has a modern manufacturing unit at Neemrana in Rajasthan, is planning to expand its capacity to one million unit in the next three years from its present 500,000 units.
"Daikin is in the process of deploying Rs 330 crore on the brand and capacity building to enhance its growth and achieve the target," Jawa added.
The company has recently started exporting room AC units to Sri Lanka, but the focus will remain on the domestic market, which is huge and widely untapped, Jawa said.
Daikin has launched inverter AC units powered by its patented HFC32 technology, a next generation refrigerant that bears only one-third of global warming potential (GWP) and curtail greenhouse gas emissions compared with R410A & R22 refrigerants used by other makers, he added.
"We want to grow with the innovative range of products. We are promoting inverter AC which is the future. We would provide technology of future at appropriate price and a wide range to choose," he said.
Apart from residential AC units, Daikin is also expecting good growth in the industrial cooling as demand of mass comfort is increasing.
"We would grow 50 per cent in the VRV segment and 17 per cent in the chiller business. The demand would come from industries as hospitality, institutes, automobile industry, real estates etc," he said.
According to Jawa, the recent upgradation of norms by the Bureau of Energy Efficiency put pricing pressure, which led to increase in prices between 6 and 9 per cent on five star AC units.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Apr 14 2014 | 4:02 PM IST

Next Story