Facebook more of a 'social burden' for teens

Image
Press Trust of India Washington
Last Updated : May 22 2013 | 5:35 PM IST
Facebook is now considered more of a social burden than a loved networking site by its teen users, a new study suggests.
According to a report by the Pew Research Center, teens' enthusiasm for Facebook is waning, lending credence to concerns, raised by the company's investors and others that the site may be losing a crucial demographic of young users that has long fuelled its success.
The study surveyed 802 teens between the ages of 12 and 17 last year to produce a detailed report on their on-line habits, the 'Huffington Post' reported.
According to the report, Facebook has become a "social burden" for teens.
"While Facebook is still deeply integrated in teens' everyday lives, it is sometimes seen as a utility and an obligation rather than an exciting new platform that teens can claim as their own," the report said.
However, the report said teen's aren't abandoning Facebook - deactivating their accounts would mean missing out on the crucial social intrigues that transpire on-line - and 94 per cent of teenage social media users still have profiles on the site, report said.
They're simultaneously migrating to Twitter and Instagram, which teens say offer a parent-free place where they can better express themselves, it said.
As many as 11 per cent of teens surveyed in the report had Instagram accounts, while the number of teen Twitter users climbed from 16 per cent in 2011 to 24 per cent in 2012.
Similarly, 5 per cent of teens now have accounts on Tumblr while 7 per cent are on Myspace.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 22 2013 | 5:35 PM IST

Next Story