German consumer electronics brand Telefunken will make a foray into the Indian market by this month as it introduces its range of LED TVs.
Frankfurt-based Telefunken Licenses GmbH, which owns the trademark rights of the company, will enter India with a local partner.
Telefunken is brought in India by Japan-based Toyoichi Tsusho Co, which in May acquired the right to use the brand.
"Telefunken Licenses GmbH plans to enter the Indian market, which has a fast growing consumer durables market in the second most populous country in the world, by the end of this month with its new local partner," said a statement.
Commenting on the development, Telefunken Licenses GmbH Managing Director Christian Mayer said,"it is an important step on our path to bring Telefunken products to new regions."
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app