IAN invests in consumer healthfood start up

Indian Angel Network (IAN) today said it has invested in Bengaluru-based Jiyo Natural, which offers nutrition balanced, calorie monitored and chemical free food through web and app.
Rajiv Mehta and Sumit Dhingra led this round of investment and will join the board of the company to further mentor and nurture the team and venture, IAN said in a statement.
"With this investment, we intend to reach out to at least 80 per cent of Bangalore, before expanding to five other cities (Mumbai, Pune, Delhi-NCR, Chennai and Hyderabad) in the next expansion phase," Jiyo's co-founder Rajesh Singh said.
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American Swan to add 30-40 people in 6 months * Online fashion brand American Swan plans to increase its headcount by 30-40 per cent over the next six months across functions like marketing, technology, merchandising, HR and finance.

"With plans to add significant numbers to its existing team of over 100 people, the brand is looking to achieve expertise in all major functions and departments to further streamline business... The plan is to add almost 30-40 per cent at all levels," American Swan said in a statement.

The brand is aiming to achieve a GMV of Rs 300 crore by mid-2016, which calls for a complementing support team as well, it added.
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Fork Media picks up stake in Wi-Fi Ad Network Spid * Fork Media, an ad tech company today said it has picked up stake in Wi-Fi ad network, Spid Info Media for an undisclosed amount.

Fork Media will leverage Spid's technology for advertisers and publishers by offering them one of the largest audience platforms, targeting on-the-go consumers, it said in a statement.
Spid has a bouquet of over 1,200 locations including all major airports, QSRs like McDonalds, KFC, Starbucks, and Costa Coffee, malls and other retail locations.
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Snapdeal partners Yes Bank, Blue Dart
* Snapdeal today said it has partnered logistics firm Blue Dart and Yes Bank that will enable the eCommerce marketplace receive cash on delivery (COD) proceeds in streamlined manner and make faster payments to suppliers.
The partnership under Yes Transact, Yes Bank's transaction banking product suite, is expected to enhance the financial supply chain and allow Snapdeal to pass on the benefits to the customers, a statement said.

The COD model accounts for close to 60 per cent of all e-commerce transactions with (transaction) value expected to reach about Rs 54,000 crore by 2016.