The ODI series against the Kiwis delivered 7,397 ('000) average impressions on the network, surpassing last year's India-South Africa series which secured 6,153 ('000) average impressions. The average impressions are measured in units of thousands -- '000. To complement its scale, the broadcast was bolstered by new look graphics and the best of experts on the commentary panel, cutting across demographic boundaries and capturing the imagination of a diverse fan base.
"The India-NZ ODI series setting a new record benchmark as the highest-rated bilateral ODI series in the last three years further affirms that nothing is adored like quality cricket in this country," Star Sports CEO Nitin Kukreja said in a statement.
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