Marylin Monroe in new Chanel advert

Image
Press Trust of India Los Angeles
Last Updated : Jan 20 2013 | 6:29 AM IST

Chanel has released the second chapter of their 'Inside Chanel' series, titled 'Marilyn and No 5'. The two-minute, 30-second commercial contains previously unreleased images of Monroe with her favorite perfume as well as the never-before-heard audio where she actually spoke her now-famous words about sleeping in Chanel, reported E! online.

"They ask you questions like... What do you wear to bed - A pajama top? The bottoms of the pajama? A nightgown? So I said, 'Chanel No 5' because it's the truth! ...And yet I don't want to say 'nude'!," Monroe had said way back in 1952.

The screen siren's love affair with Chanel No 5 was probably one of the most successful marketing campaigns ever, and it wasn't even commissioned.

Over the years, the fragrance has been represented by famous faces such as Carole Bouquet, Estella Warren, Nicole Kidman.

The iconic scent has a loyal list of A-list celeb fans including Eva Mendes, Victoria Beckham, Jessica Alba, Celine Dion and Claudia Schiffer.

  

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Nov 23 2012 | 6:55 AM IST

Next Story