Men in 'healthy' countries prefer feminine looks

Image
Press Trust of India New York
Last Updated : May 01 2014 | 5:19 PM IST
Men who live in harsh environment may not prefer a woman with feminine looks, according to a new study which suggests that evolution may partly drive attraction between the sexes.
Researchers found that men are drawn to feminine looks - large eyes, pillow lips and a soft jaw - to a greater extent in countries that are the healthiest.
The reason for this difference is not clear, however scientists believe that evolution may drive these attractions, at least subconsciously, 'Live Science' reported.
According to Urszula Marcinkowska, a doctoral candidate at the University of Turku in Finland, men in harsh conditions may have a better chance of fathering children who survive if they mate with a woman who can hold on to resources.
"It might pay off for men in hard conditions to develop a preference for women who are not very highly feminine, because feminine women are perceived to be less socially dominant," Marcinkowska said.
Feminine women are also perceived to have less potential at acquiring resources, Marcinkowska said.
Researchers recruited 1,972 heterosexual men online from 28 countries and showed them with photos of women which were altered to look more or less feminine.
They then compared the responses to various demographic and social characteristics of each country.
The researchers found that Nepalese men were least attracted to a very feminine face, followed by Nigerians and Colombians.
Japanese men were most interested in girly faces, followed by Australians at the second spot.
Men in the US also fell on the feminine-preferring end of the spectrum, the report said.
Feminine looks are an evolutionary signal of fecundity, said Dan Kruger, an evolutionary psychologist at the University of Michigan.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 01 2014 | 5:19 PM IST

Next Story