Miller asks FSSAI for SoP to tackle malicious videos on food products

Leading millers today asked food regulator FSSAI to develop a standard operating procedure to tackle the issue of circulation of malicious videos related to the food industry which may plague consumers trust.

The millers sought a proactive role of the Food Safety and Standards Authority of India in this regard and industry body FICCI would help develop a mechanism to tackle such issues.

"FSSAI should also realise that this can become tomorrow with any other food category and therefore we are making a request to them to have create an SoP," said ITC Foods Divisional Chief Executive Hemant Malik.

He further said: "If such thing happens then what would be the instant reaction. You have to learn from every episode. There should be a method for tackling it faster. The industry would engage with FSSAI on this."