Ri Chun-Hee has previously told her loyal viewers of the deaths of the country's founder Kim Il-Sung and his son Kim Jong-Il, and several of the nuclear tests that have seen it subjected to multiple rounds of United Nations sanctions.
Nowadays her appearances are rare, but state broadcaster Korean Central Television called her back into the studio for Tuesday's news.
In front of a backdrop of Mt Paektu, the dormant volcano on the Chinese border that is the fount of Korean nationhood, she said: "North Korean scientists... Successfully conducted the test-firing of a newly developed intercontinental ballistic missile" (ICBM).
The Democratic People's Republic of Korea -- the North's official name -- was "a strong nuclear state which, in addition to its atomic weapons, has very powerful ICBMs that can strike any place in the world in its possession", she said.
It would "proudly protect peace and security on the Korean peninsula as well as in the region", she said.
Leader Kim Jong-Un personally supervised the launch, she said, and the broadcaster showed pictures of an elated Kim pumping clenched fists and applauding with subordinates.
"The Party Centre approves an ICBM test-fire," it read. "The test is to be carried out at 9am on July 4."
It appears to have been launched exactly on schedule.
Still pictures showed a missile lifting off the ground, spewing a flame and clouds against a backdrop of green hills.
Other photos showed Kim, in a striped Mao suit, shading his eyes with a raised hand and looking up at the sky, or sitting behind a desk looking through a pair of binoculars.
Hours after the North launched a ballistic missile that flew more than 900 kilometres on Tuesday, the North's state media said it would make an "important announcement".
Ahead of the broadcast, the television station showed old footage of a rocket lifting off and missiles rolling through Pyongyang at a military parade in April, playing songs praising Kim's leadership before Ri appeared.
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
